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Branding & Graphic Design

Toma Nota Brand Architecture

Brand Identity, Typography & Micro-Interactive Design System

November 2025
8 Weeks
Toma Nota Studios
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Toma Nota Brand Architecture
Toma Nota Brand Architecture - Image 1
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About This Project

A complete brand revitalization for a Spanish creative agency and fintech incubator, featuring bespoke typography, dynamic logo animations, and a cohesive design system.

Challenge

Overcoming brand fragmentation across disparate print, presentation, and web properties while crafting an identity that feels both editorial and technologically forward.

Solution

Developed a bespoke typographic hierarchy combining serif elegance with clean modernist sans, supported by a comprehensive Figma token system and motion guidelines.

Deliverables

  • Primary, secondary, and sub-brand logotypes with dynamic responsive lockups
  • 220-page comprehensive Brand Bible and visual identity guidelines
  • Complete Figma Design System with 150+ interactive UI components
  • Executive stationery, editorial pitch decks, and digital asset templates

Results

100%
Cohesive Asset Deployment
+190%
Increase in Average Project Deal Size
150+
Figma UI Components Delivered

Technologies Used

FigmaAdobe IllustratorAfter EffectsCSS Custom PropertiesTailwind CSS

Project Information

Client:Toma Nota Studios
Industry:Startups & Professional Services
Duration:8 Weeks
Year:2025
Project FAQs

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Common questions about this project

We provide an interactive web-based Brand Hub with downloadable vector assets, copy guidelines, and automated color contrast checks.

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